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Okapi Cups logo

OKAPI Mobile App

Okapi mobile app icon and 5 screens showing process

OKAPI

Reusables

Each year, we toss 120 billion single-use disposable cups in the US. Almost all go to landfill. OKAPI Reusables has developed a program for cafes and boba businesses to offer a reusable cup membership.

About This Project

The company name was playful and memorable. I was tasked with developing a brand and a membership app that was simple, clean, and easy to use for all demographics.

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MY CONTRIBUTION

  • Design for the original logo and some variations as the legal name evolved

  • UX and visual design for mobile app

  • Design for Business Card

  • Design for various marketing materials

  • Infographics to illustrate the need for sustainability to investors and business owners.

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Branding on Containers

Photos of Okapi branding on stainless steel cup and glass tumblers

Promotional posters window clings

Proposed promotional posters and window clings

Business Card Variations

Sustainability Infographics

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